In modern and cosmopolitan cities, consumers have rapidly moved to using smartphones as their primary interface for shopping, dining and entertainment information. Using SMS to interact with these consumers for purchases, notifications and reminders keeps them engaged and helps in building loyalty.
New Store Openings
Loyal and frequent customers can be notified of new store openings via Reson8 SMS API to get them to attend the event. Targeting customers based on their preferences or areas of interest ensures an increased footfall for the stores. Raise the level of interest and entice customers by sending them exclusive deals and limited time offers.
Customers sign up for loyalty programs to get discounts, deals and earn points from their favourite stores. Delight these customers by sending them SMS alerts for 'Members Only' promotions and personalised deals prior to them being offered to the general public.
Using 2-Way SMS, connected with the ordering and stock systems of retail outlets, customers can check for availability of certain products at their preferred stores. Customers can use the 2-Way SMS to reserve these products and have them be ready for collection at the selected store.
Customers can also be directed to online payment options for the reserved products to ensure a sale for the retailer. Retailers can also manage disappointment of non-availability by offering alternatives or discounts via response SMS messages with links to their website or ecommerce portals.
Send customers surveys using 2-way SMS post their purchase to enquire about the product or service and overall experience.
This helps in getting a better understanding of what areas need improvement and what practices should be continued with.